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Privacy Policy

Effective date: April 15, 2026

Introduction

When you use RxUtility's services, you trust us with your information. This Privacy Policy is meant to help you understand what data we collect, why we collect it, and what we do with it. This is important; we hope you will take time to read it carefully.

Information We Collect

We collect information to provide better services to all our users. We collect information in the following ways:

Information You Give Us

When you sign up for a RxUtility account, we ask you for personal information such as your name and email address. If you use our medication pricing services, you may also provide information such as your zip code and payment preference (e.g., insurance, cash pay, or Medicare).

Information We Get from Your Use of Our Services

We collect information about the services that you use and how you use them, including:

  • Device information: We may collect device-specific information such as your hardware model, operating system version, unique device identifiers, and mobile network information.
  • Log information: When you use our Services, we automatically collect and store certain information in server logs. This includes details of how you used our service, such as your search queries, Internet protocol (IP) address, and cookies that may uniquely identify your browser or your RxUtility account.
  • Location information: When you use our Services, we may collect and process information about your approximate location. We use various technologies to determine location, including IP address and zip code.
  • Chat and conversation data: When you interact with our AI-powered chat features, we collect the content of your conversations to provide and improve the Services. Chat sessions may be stored in encrypted form.

How We Use Information We Collect

We use the information we collect from all of our Services to:

  • Provide, maintain, protect, and improve our Services
  • Develop new services and features
  • Provide you with personalized medication pricing information
  • Protect RxUtility and our users
  • Comply with applicable laws and regulations

When we use AI and machine learning models to process your queries, we may use conversation data to improve the accuracy and quality of our Services. We will ask for your consent before using information for a purpose other than those set out in this Privacy Policy.

Information We Share

We do not share personal information with companies, organizations, or individuals outside of RxUtility except in the following cases:

  • With your consent: We will share personal information with companies, organizations, or individuals outside of RxUtility when we have your consent to do so.
  • For external processing: We provide personal information to our affiliates or other trusted businesses or persons to process it for us, based on our instructions and in compliance with our Privacy Policy and any other appropriate confidentiality and security measures.
  • For legal reasons: We will share personal information with companies, organizations, or individuals outside of RxUtility if we have a good-faith belief that access, use, preservation, or disclosure of the information is reasonably necessary to meet any applicable law, regulation, legal process, or enforceable governmental request; enforce applicable Terms of Service, including investigation of potential violations; detect, prevent, or otherwise address fraud, security, or technical issues; or protect against harm to the rights, property, or safety of RxUtility, our users, or the public as required or permitted by law.

We may share non-personally identifiable information publicly and with our partners. For example, we may share information publicly to show trends about the general use of our Services.

Information Security

We work hard to protect RxUtility and our users from unauthorized access to or unauthorized alteration, disclosure, or destruction of information we hold. In particular:

  • We encrypt our Services using SSL/TLS.
  • We encrypt stored chat sessions and related data using envelope encryption.
  • We review our information collection, storage, and processing practices, including physical security measures, to guard against unauthorized access to systems.
  • We restrict access to personal information to RxUtility employees, contractors, and agents who need to know that information in order to process it for us.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide you Services. We may retain certain information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. When data is no longer needed for these purposes, we delete or anonymize it.

Your Rights

You may have certain rights regarding your personal information, depending on your jurisdiction. These may include the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate personal information
  • Request deletion of your personal information
  • Object to or restrict the processing of your personal information
  • Request portability of your personal information

To exercise any of these rights, please contact us using the information provided on our website. We will respond to your request within a reasonable timeframe.

Children's Privacy

Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information of a child under 13, we will take steps to delete such information as soon as possible.

Changes to This Policy

Our Privacy Policy may change from time to time. We will not reduce your rights under this Privacy Policy without your explicit consent. We will post any privacy policy changes on this page and, if the changes are significant, we will provide a more prominent notice.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us through our website.